Website development with no creative limits – Jonathan Benton (author)

Posted on March 21, 2013 by Shell Graphix

Jonathan-Benton-Website

We absolutely love it when we are handed a brief that states: “Let your imagination run wild – just do your ‘thing’ and be creative.”

This is exactly how we got started when Author, Jonathan Benton approached us to design his new custom website project. One of the benefits of working outside of a CMS restricted system is the freedom to produce a creative website which maintains full functionality and ease of use. Jonathan requested a website that could evolve as his book collection does with zones that are high level user interaction and draw the reader into his ‘world’.

Experience Minaea yourself at www.jonathankbenton.com.au.
You won’t be disappointed.

 

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Queensland Baptists’s Convention 2013

Posted on February 24, 2013 by Shell Graphix

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Queensland Baptists’ asked us to to create the theme for their 2013 convention which they then use internally to create program guides, invitations, updates and advertising from. The template is setup in Adobe InDesign and supplied with fonts and images plus suggested style uses and format tips.

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Freebody Painting branding and vehicle graphic design

Posted on February 4, 2013 by Shell Graphix

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Freebody Painting approached us with the desire to morph into a slightly different market and demographic. With no previous focus on branding and most work being the result of word of mouth and referrals they were in need of some inspiration and guidance.

Many businesses that come from either the Yellow Pages advertising platform or referral only work are at a loss on where to start which is where we step in and offer suggestions, advice and visual inspiration.

After a few design concepts we soon arrived at the branding of choice for the logo and stationery which we then ran through the website design and onto a vehicle wrap for mobile exposure on job sites.

The Freebody Painting branding focuses on a mix of professional service with a splash of personality, vibrancy and fun. This then links back to both the company and the team members as they are friendly, approachable, professional and they certainly know their stuff.

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The added benefit of a trades and services website is that they are an industry that has only just now started to find an online presence. As a result, those who are doing it right, with dynamic content, modern and fresh layouts and a professional approach not only secure decent search engine rankings but have an abundance of enquiries and quote requests.

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PGPP program brochure design

Posted on January 15, 2013 by Shell Graphix

CSQTC-PGPPprogram-1

CSQTC asked us to design a brochure that showcased the Queensland presence for the PGPP Program which included TMT, QRME and CSQTC.

We took this as a challenge to make Queensland stand out against the other Australian states and created a fold out brochure that was interactive, easy to read and reflected the best of what Queensland trainers and educators had to offer. This was then modified to produce a web friendly PDF brochure that focused on one panel per screen and scrolled through in relative order.

Print setup was based on a 210mm x 210mm square panel design with base, right, left and top flaps folding in to produce a tidy, easy to handle and mail piece. A second print version was produced in A4 fold to A5 size for larger, economic print runs using the same content and layout style.

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Posted in Advertising, Branding, Catalogue Design, Clever Designs, Direct Mail, Graphic Design, New Projects, Print Projects | Leave a comment

Multifix website design

Posted on January 3, 2013 by Shell Graphix

multifix-website-design

Multifix website redevelopment took them from a postcard style website to a new and improved platform that could easily spotlight their latest projects and extensive range of expertise.

The newsfeed streams throughout the website giving them access to dynamic content which in turn boosts their search engine exposure.

While the Multifix reputation alone has lead the way for decades it is now accurately reflected in their website.

Multifix Constructions Pty Ltd (Multifix) is a highly reputable subcontractor based in Queensland, servicing projects Australia-wide since 1997. Having previously specialised in formwork, reinforcing and concrete works, they are now positioned to deliver complete civil works contracting services. Learn more about Multifix by visiting their website – www.multifix.com.au.

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Streamlined Energy international pitch magazine design

Posted on December 29, 2012 by Shell Graphix

streamlined-energy-brochure-design-1

Streamlined Energy asked Shell Graphix to produce a 60 page magazine showcasing their abilities, region, vision, proposal and expertise to be used as part of an international pitch. As we designed the framework for this project we felt it was important to keep the layout crisp and clean with a shared focus on visuals and text content making it easy to absorb.

After researching the target demographic we shaped the design into something that could both reflect what Streamlined Energy wanted to portray as well as capture the essence of the group they were pitching to.

The layout also included key advertising samples which also carried strong messages.

This print design was later morphed into a digital powerpoint presentation and web-friendly PDF document for use in hard copy, on screen and via correspondence.

We seamlessly took this project from concept and design layout through to print management and digital supply. The project was printed on a 150gsm gloss internal sheets with a 350gsm gloss cello coated cover and large, white, spiral binding to finish.

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(We are also thrilled to report that our client won the pitch.)

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